Bottle of elderflower wine bought in the 'Big Biba' department store in Kensington High street. When Biba took over the former Derry and Toms building, it expanded its range of merchandise. A large food hall was opened in the basement where products were arranged in unique display units, for example baked beans were placed on shelving shaped like a baked bean tin. Everything was packaged with a Biba logo.
